Big-time college sports, big deals
Some of the richest apparel deals reported in 2015 or 2016:
SchoolBrandValueYears
UCLAUnder Armour$280 million15 years
Ohio StateNike$252 million15 years
TexasNike$250 million15 years
MichiganNike$173.8 million15 years
WisconsinUnder Armour$96 million10 years
CincinnatiUnder Armour$47 million10 years
Arizona StateAdidas$33.8 million8 years